MediaFunnel Features & Benefits

	Multiple User Roles MediaFunnel supports administrator, publisher and contributor roles. Prevent potentially harmful content from being published and enforce governance and compliance rules.
	Multiple Social Media Channel Support No more passing around social media account logins. MediaFunnel supports multiple Twitter profiles as well as multiple Facebook accounts and Pages. We also support LinkedIn, WordPress.com and Tumblr. A single post can be submitted to multiple social media channels simultaneously.
	Twitter Brand Monitoring Set up background Brand Monitoring based on keywords, mentions, direct messages and more. Find out what’s being said about your brand and respond. Unlike static search, Brand Monitoring runs 24/7 and stores results for months. To monitor all of social media and the Web for brand sentiment, check out NetBase.
	Works When Twitter Isn’t Working Because it caches Tweets, MediaFunnel is not dependent on Twitter being available for its internal Tweet management to function. Your team can continue to author Tweets and reply to Tweets until Twitter becomes available.
	Time Release Tweeting and Posting Release Tweets or Facebook posts at defined intervals over the course of a defined time release window. With the real-time Web, consistency gets you more exposure. (Note that this does not yet include auto reposting).
	Tweet and Post Scheduling Schedule a tweet or a post to be published on a specific day and at a specific time. Align content with events.
	Tweet and Post Assignment Assign Tweets and Facebook posts to specific MediaFunnel users for issue handling or inquiry follow up. Make sure that the person with the most relevant knowledge replies to your prospect or customer.
	Saved Searches Run ad hoc searches when you need information quickly. Save important searches or turn them in to background Brand Monitoring terms.
	Email Alerts Receive Brand Monitor and other keyword alerts, even when you are on the road. Respond quickly to any form of social media feedback and watch your audience members publicly comment about how responsive your organization is.
	Per Account Cotag Activation Cotags allow you to personalize your Tweets and posts by including team members’ initials. Cotags can be enabled or disabled by user and social media channel.
	URL Shortener Integration Integrate MediaFunnel with your bitly, goo.gl or bud.url account. Track clickthroughs on links within posts and find out what type of content drives visitors to your Web site.