MediaFunnel Roles

Multiple User Roles

MediaFunnel supports administrator, publisher, contributor and guest roles. Involve employees outside of your social media team in producing remarkable, real-time content.  Even involve your audience or fans in producing great content with the Guest Posting feature!

MediaFunnel Accounts

Multiple Social Media Channel Support

No more passing around social media account logins.  MediaFunnel supports multiple Twitter profiles as well as multiple Facebook accounts and Pages. A single post can be submitted to multiple social media channels simultaneously.

Brand Monitoring

Twitter Brand Monitoring

Set up background Brand Monitoring based on keywords, mentions, direct messages and more.  Find out what’s being said about your brand and respond.  Unlike static search, Brand Monitoring runs 24/7 and stores results for months.  To monitor all of social media and the Web for brand sentiment, check out NetBase.

MediaFunnel Accounts

Works When Twitter Isn’t Working

Because it caches Tweets, MediaFunnel is not dependent on Twitter being available for its internal Tweet management to function. Your team can continue to author Tweets and reply to Tweets until Twitter becomes available.

Mobile Tweeting and Posting

Mobile Tweeting and Facebook Posting

Users can submit Tweets or Facebook posts while on the road via email or via SMS. Mobile content from Contributors is routed to an editorial review queue.  With SMS, any mobile phone can be used for content contribution.

Time Release Tweeting and Posting

Time Release Tweeting and Posting

Release Tweets or Facebook posts at defined intervals over the course of a defined time release window. With the real-time Web, consistency gets you more exposure. (Note that this does not yet include auto reposting).

Tweet and Post Scheduling

Tweet and Post Scheduling

Schedule a tweet or a post to be published on a specific day and at a specific time.  Align content with events.

Tweet and Facebook Post Assignment

Tweet and Post Assignment

Assign Tweets and Facebook posts to specific MediaFunnel users for issue handling or inquiry follow up.  Make sure that the person with the most relevant knowledge replies to your prospect or customer.

Tweet and Post Assignment

Saved Searches

Run ad hoc searches when you need information quickly.  Save important searches or turn them in to background Brand Monitoring terms.

Email and SMS Alerts

Email and SMS Alerts

Receive Brand Monitor and other keyword alerts, even when you are on the road.  Respond quickly to any form of social media feedback and watch your audience members publicly comment about how responsive your organization is.

Cotag

Per Account Cotag Activation

Cotags allow you to personalize your Tweets and posts by including team members’ initials. Cotags can be enabled or disabled by user and social media channel.

Bitly MediaFunnel Integration

URL Shortener Integration

Integrate MediaFunnel with your bit.ly, goo.gl or bud.url account.  Track clickthroughs on links within posts and find out what type of content drives visitors to your Web site.

Zendesk Social Media Integration

Zendesk Integration

Get the conversation “off Twitter” with MediaFunnel to Zendesk integration.  Sensitive or secure information can be shared without having to resort to the sometimes awkward “follow us, we’ll follow you and then DM us.”

Salesforce.com Social Media Integration

Salesforce Integration

Set up Tweet-to-Lead to turn tweets into new Salesforce leads. Assign inquiries or potential prospects to your sales team right inside the application that they work in all day.  Permanently archive important Tweets.

Guest Posting

Guest Tweets and Posts

Allow for anonymous, moderated content from your customers, audience or fans via SMS, email or a Web site widget.  Immediately reply to SMS messages and post Guest content to a special social media channel, such an event channel

Twilio Powered SMS

Twilio-Powered SMS

SMS for alerts, internal user posting and external (Guest) user posting are powered by Twilio SMS.  Twilio makes SMS easy and affordable.

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