Privacy Statement as of March 1, 2010
Cloud10Apps, Inc. (“MediaFunnel” or the “Company”) is committed to protecting the privacy of your information. This Privacy Statement describes MediaFunnel’s information practices.
If you have any questions about this Privacy Statement, please contact MediaFunnel by email at firstname.lastname@example.org.
1. Web Sites Covered
This Privacy Statement covers the information practices of Web sites that link to this Privacy Statement: (collectively referred to as “MediaFunnel’s Web sites” or “the Company’s Web sites”).
MediaFunnel’s Web sites may contain links to other Web sites. MediaFunnel is not responsible for the information practices or the content of such other Web sites. The Company encourages you to review the privacy statements of other Web sites to understand their information practices.
2. Personal Information Collected
MediaFunnel offers a variety of services that are collectively referred to as the “Service.” MediaFunnel collects information from individuals who visit the Company’s Web sites (“Visitors”) and individuals who register to use the Service (“Customers”).
When expressing an interest in obtaining additional information about the Service or registering to use the Service, MediaFunnel requires you to provide the Company with contact information, such as name, company name, address, phone number, and email address (“Required Contact Information”). When purchasing the Service, MediaFunnel requires you to provide the Company with financial qualification and billing information, such as billing name and address, credit card number, and the number of employees within the organization that will be using the Service (“Billing Information”). MediaFunnel may also ask you to provide additional information, such as company annual revenues, number of employees, or industry (“Optional Information”). Required Contact Information, Billing Information, and Optional Information are referred to collectively as “Data About MediaFunnel Customers.”
As you navigate the Company’s Web sites, MediaFunnel may also collect information through the use of commonly-used information-gathering tools, such as cookies and Web beacons (“Web Site Navigational Information”). Web Site Navigational Information includes standard information from your Web browser (such as browser type and browser language), your Internet Protocol (“IP”) address, and the actions you take on the Company’s Web sites (such as the Web pages viewed and the links clicked).
3. Use of Information Collected
The Company uses Data about MediaFunnel Customers to perform the services requested. For example, if you fill out a “Contact Me” Web form, the Company will use the information provided to contact you about your interest in the Service.
The Company may also use Data about MediaFunnel Customers for marketing purposes. For example, the Company may use information you provide to contact you to further discuss your interest in MediaFunnel, the Service, and to send you information regarding the Company and its partners, such as information about promotions or events.
MediaFunnel uses credit card information solely to check the financial qualifications of prospective Customers and to collect payment for the Service.
MediaFunnel uses Web Site Navigational Information to operate and improve the Company’s Web sites. The Company may also use Web Site Navigational Information in combination with Data about MediaFunnel Customers to provide personalized information about the Company.
4. Web Site Navigational Information
MediaFunnel uses commonly-used information-gathering tools, such as cookies and Web beacons, to collect information as you navigate the Company’s Web sites (“Web Site Navigational Information”). This section describes the types of Web Site Navigational Information the Company may collect and how the Company may use this information.
There are two types of cookies: session-based and persistent-based. Session cookies exist only during one session. They disappear from your computer when you close your browser software or turn off your computer. Persistent cookies remain on your computer after you close your browser or turn off your computer.
If you have chosen to identify yourself to MediaFunnel, the Company uses session cookies containing encrypted information to allow the Company to uniquely identify you. Each time you log into the Service, a session cookie containing an encrypted, unique identifier that is tied to your account is placed in your browser. These session cookies allow the Company to uniquely identify you when you are logged into the Service and to process your online transactions and requests. Session cookies are required to use the Service.
MediaFunnel uses persistent cookies that only the Company can read and use to identify browsers that have previously visited the Company’s Web sites. When you purchase the Service or provide the Company with personal information, a unique identifier is assigned you. This unique identifier is associated with a persistent cookie that the Company places on your Web browser. The Company is especially careful about the security and confidentiality of the information stored in persistent cookies. For example, the Company does not store account numbers or passwords in persistent cookies. If you disable your Web browser’s ability to accept cookies, you will be able to navigate the Company’s Web sites, but you will not be able to successfully use the Service.
MediaFunnel may use information from session and persistent cookies in combination with Data About MediaFunnel Customers to provide you with information about the Company and the Service.
MediaFunnel uses Web beacons alone or in conjunction with cookies to compile information about Customers and Visitors’ usage of the Company’s Web sites and interaction with emails from the Company. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Web site tied to the Web beacon, and a description of a Web site tied to the Web beacon. For example, MediaFunnel may place Web beacons in marketing emails that notify the Company when you click on a link in the email that directs you to one of the Company’s Web sites. MediaFunnel uses Web beacons to operate and improve the Company’s Web sites and email communications. MediaFunnel may use information from Web beacons in combination with Data About MediaFunnel Customers to provide you with information about the Company and the Service.
When you visit MediaFunnel’s Web sites, the Company collects your Internet Protocol (“IP”) addresses to track and aggregate non-personally identifiable information. For example, MediaFunnel uses IP addresses to monitor the regions from which Customers and Visitors navigate the Company’s Web sites.
MediaFunnel also collects IP addresses from Customers when they log into the Service as part of the Company’s “Identity Confirmation” and “IP Range Restrictions” security features.
Third Party Cookies
From time-to-time, MediaFunnel engages third parties to track and analyze non-personally identifiable usage and volume statistical information from individuals who visit the Company’s Web sites. MediaFunnel may also use other third-party cookies to track the performance of Company advertisements. The information provided to third parties does not include personal information, but this information may be re-associated with personal information after the Company receives it. This Privacy Statement does not cover the use of third party cookies.
5. Public Forums, Refer a Friend, and Customer Testimonials
MediaFunnel may provide bulletin boards, blogs, Guest Posting or chat rooms on the Company’s Web sites. Any personally identifiable information you choose to submit in such a forum may be read, collected, or used by others who visit these forums, and may be used to send you unsolicited messages. MediaFunnel is not responsible for the personally identifiable information you choose to submit in these forums.
Customers and Visitors may elect to use the Company’s referral service to inform friends about the Company’s Web sites. When using the referral service, the Company requests the friend’s name and email address. MediaFunnel will automatically send the friend a one-time email inviting him or her to visit the Company’s Web sites. MediaFunnel does not store this information.
6. Sharing of Information Collected
MediaFunnel may share data About MediaFunnel Customers with the Company’s agents so that these agents can contact Customers and Visitors who have provided contact information on our behalf. MediaFunnel may also share data About MediaFunnel Customers with the Company’s agents to ensure the quality of information provided. MediaFunnel does not share, sell, rent, or trade personally identifiable information with third parties for their promotional purposes.
MediaFunnel uses a third-party intermediary to manage credit card processing. This intermediary is not permitted to store, retain, or use Billing Information except for the sole purpose of credit card processing on the Company’s behalf.
MediaFunnel reserves the right to disclose personally identifiable information of the Company’s Customers or Visitors if required by law or if the Company reasonably believes that disclosure is necessary to protect the Company’s rights and/or to comply with a judicial proceeding, court order, or legal process.
7. Communications Preferences
MediaFunnel offers Customers and Visitors who provide contact information a means to choose how the Company uses the information provided. You may manage your receipt of marketing and non-transactional communications by clicking on the “ unsubscribe” link located on the bottom of the Company’s marketing emails. Customers cannot opt out of receiving transactional emails related to their account with MediaFunnel or the Service.
8. Customer Data
MediaFunnel Customers use the Service to host data and information (“Customer Data”). MediaFunnel will not review, share, distribute, or reference any such Customer Data except as provided in the MediaFunnel Master Subscription Agreement, or as may be required by law. Individual records of Customer Data may be viewed or accessed only for the purpose of resolving a problem, support issues, or suspected violation of the MediaFunnel Master Subscription Agreement, or as may be required by law. Customers are responsible for maintaining the security and confidentiality of their MediaFunnel usernames and passwords.
9. Changes to this Privacy Statement
MediaFunnel reserves the right to change this Privacy Statement.
10. Contacting Us
Questions regarding this Privacy Statement or the information practices of the Company’s Web sites should be directed to MediaFunnel emailing info [at] mediafunnel [dot] com